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Should you use a blog network (PBN) ?

As SEO strategies go, few have become as hyped as building a private blog network. It’s true, PBNs can offer a quick, easy blast of power. When done right they can be a near unstoppable, almost undetectable ranking strategy. But considering the work involved in building your own network it’s not always clear that a PBN is the right tool for the job. It’s hard work protecting your sites from competitors and Google. Could you get simpler, cheaper results through content marketing? Or even just outreaching to bloggers and exchanging a link for products, bribes or cold hard cash? Given the hype, it’s definitely worth remembering there is more than one way to skin a cat. Any effective SEO should be considering both the risk to their money sites and the upfront and recurring costs of building a network. When you shouldn’t use a  private blog network When operating in a non-commercial or easy-to-share niche Run a site on cuddly animals like kittens? A hobby people obsess about? A cause such a
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